As a part of Molinari’s brand identity design, typotherapy created an interchangeable custom die-cut promotional package designed to house accordion folded booklets of Molinari’s stunning images. While the inner pocket reveals a vivid colour palette, a typographic manifesto of Molinari’s photographic approach and supporting motifs when opened, the outer package remains simplistic, clean and reflects the sensibility of Molinari’s brilliant photography.
This resulted in a cutting-edge, eye-catching, memorable, keepsake promotion received by many distinguished studios and advertising agencies.
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nadiamolinari.com